Wednesday, June 1, 2016

What Content Must Your Restaurant Website Display?

"Amanda steps out with her officemates for lunch, and no one has a strong opinion where to eat. She picks up her phone and searches for Mediterranean restaurants, and lucky you! Yours appears near the top of the list.

While the well-placed photos of dolmas and falafel look enticing, what isn’t alluring is the long wait as she downloads a full menu. After waiting ten seconds for the list of appetizers to appear, it’s on to the next restaurant from the list."

If you own a restaurant and this happens to you, congratulations! You just lost several customers, perhaps permanently. With so many restaurant choices available in many areas, and with information available at the press of a screen or button, your website needs to offer what people want – and quickly.

So… what exactly does a restaurant website need? Based on informal surveys and offering this question as a part of my "Responsive Design and Development Gotchas" talk, here are some suggestions in no particular order:

Friday, May 13, 2016

10 Websites That Label Their Hamburgers (Menus)

It's a given - your mobile website or app needs the ability for visitors to navigate through all of its features.  Based on the latest design trends, you are highly likely to use the three line "hamburger" menu. Not only does this icon use little space, but since so many other mobile properties use this icon, everyone will instantly know that pressing it should bring up a menu, right?

Many user experience professionals recommend labeling the three lines with the word "MENU" or "SHOP" or "CATEGORIES" or something else to explicitly state what pressing the icon performs. Does labeling the icon matter?

Tuesday, April 5, 2016

Welcome to the Atlanta HTML5 User Group Members!

For those at the Atlanta HTML5 User Group meeting (4/5/2016), welcome! Here is a link to the Responsive Design and Development "Gotchas" slide deck, also referenced later in this blog: